This year’s HKBPE carries the theme of “Brilliant 85 Years‧Amazing Expo!” to commemorate the 85th anniversary of the CMA, and is one of the most significant events in the association’s celebration calendar. The expo will feature a total of 700 booths which are spread across 10 theme zones, namely “Hong Kong Brands Square”, “Food & Beverages Zone”, “Grocery & Noodles Zone”, “Dried Seafood & Soup Packs Zone”, “Beauty & Healthcare Zone”, Fashion & Stylish Products Zone”, “Living & Household Zone”, “Food Plaza”, “Social Enterprises Zone” and “Promotion Zone”,
The HKBPE has been growing with the Hong Kong community for more than 80 years, and for generations, it has been filled with happy memories. “Millions of people are used to visit the HKBPE every year. So even though it is very challenging for us to organise a large-scale event in the current situation, we don’t want to disappoint Hong Kong citizens and therefore we will do our very best to ensure that the expo runs smoothly,” said the CMA 2nd Vice President cum Chairman of the CMA Exhibition Services Limited Mr Marvin Hsu.
“Hong Kong’s businesses have been severely hurt by the monthslong social movements alongside the trade war and other external challenges. We hope that the expo could assist SMEs in getting through the difficult times,” said Mr Hsu. The CMA obtains waiver of the charges based on booth sales and ticket sales thanks to the government’s support measures. “We therefore offer 30% rental discount to all exhibitors and slash the admission ticket price to HK$8 in the hopes of easing the burdens on businesses and citizens.”There are also loads of best deals, prizes and entertaining activities that will excite Hong Kong citizens. Key highlights of this year’s expo are:
Prizes with a total value of HK$3.8 million will be given out through the following ways while stock lasts:
The CMA has always been highly focused on giving back to the communities and will set aside a portion of HKPBE’s revenue to support various charitable initiatives every year. During the expo, the CMA will organise two charity auctions and the proceeds, after deducting the costs, will go towards “Helping Hands” and “The Society for the Relief of Disabled Children” to spread care and love to elderly and ill children. Besides, HKBPE cash shopping vouchers will continue to be provided to the beneficiaries of Tung Wah Group, Bauhinia Association and Hong Kong Single Parents Association.
Ensuring the safety of exhibitors, visitors and staff members is always the top priority of the CMA. Due to the present situation, the CMA has come up a number of measures to handle emergency situations that may affect the smooth operation of the HKBPE.
The CMA sincerely thanks all exhibitors for their participation, as well as all of the sponsors, supporting organisations and related government departments for their continued support.
The expo is open from 11am to 8pm daily (except 31 December, closing at 6pm). Admission tickets are HK$8 each (free admission for children under 1 meter in height, citizens over the age of 65, and persons with disabilities). As a special arrangement for this year, all visitors need to go through security checks when entering the expo. Items not permitted into the venue include dangerous or hazardous materials, promotion materials carrying political messages and non-potable purpose. People can get the details about the visitors’ rules and regulations and also other detailed information about the expo easily on the official website www.hkbpe.com.hk, Wechat, Instagram and Facebook page.
CMA Vice President cum CMA Exhibition Services Limited Chairman Mr Marvin Hsu (left) and CMA Chief Executive Officer Mr Raymond Young introduced the characteristics of the 54th HKBPE
The 54th HKBPE organises charity auctions to give back to the community
The 54th HKBPE opens tomorrow